This year is an important milestone for us in many ways. It marks the culmination of 30 years in the self-adhesive label market. A year in which we completed and opened a new hall, and a year in which we added new Linerless technology to our stable of machines. We combined all these important events into one big celebration. The event took place at our premises in Krásná Strana on Thursday, September 21, and the guests numbered in the hundreds. We are very grateful for the wonderful support from our customers and we would like to thank you for it.
The most interesting part of the full program that we prepared for our guests was the production of a
label with their own themes. Guests were guided through the entire production process from the design of the label in the graphic studio to the printing, bundling and final application of the label on the finished product - in this case on a can of a fine beverage. The application of the printed labels was handled by our experts from the TTP (Thermo Transfer Printers) using a handheld applicator, and believe me, they worked up quite a sweat!
The themes and texts on the labels were very diverse, some of them made us laugh while others made us think.
In the opening presentation, our guests had the opportunity to watch a video which covered 30 years of Label design, our beginnings, development, and a little peek into our kitchen to show how we work and live together as a team.
In other sessions, customers attended a presentation on the new Linerless and a presentation outlining all the benefits of opening an account at our client portal. The guests then learned from the director of our company, Mr. Vladislav Kašpar, about the complete innovations that we are planning for Label design in the future, including the possibility of using our own augmented reality application in connection with labels.
In the second part of the program, we brought our guests to the beautiful surroundings of Zbiroh Castle. Once there, they enjoyed the unofficial part of the program, which included a feast with a barbecue in the courtyard and an interactive tour of the castle with various historical activities. Among the greatest hits were shooting with historical crossbows, a fencing simulator, the liberation of a chained princess, and riddles from an old monk. The whole program then culminated in a ceremony honoring the winners.
We were glad to meet everyone after such a long time and chat and enjoy the day together.
You can see all the photos from the event HERE.
